POP Goes Korea

Behind the Revolution in Movies, Music, and the Internet Culture

by Mark James Russell

340 pp, 7” x 9”, 100 color and B/W illustrations, paper, ISBN 978-1-933330-68-6, $19.95


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South Korea came from nowhere in the 1990s to become one of the biggest producers of pop content in Asia—and the West. In Pop Goes Korea, Mark James Russell draws on his over eleven years covering the Korean entertainment industry for publications such as Newsweek, Billboard, The Hollywood Reporter, and The New York Times, to tell the full story of this pop-cultural revolution, a tale of rapid growth, wild personalities, and uncanny success.


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