Doing Business with Japanese Men
A Woman's Handbook

Christalyn Brannen
Tracey Wilen

"Having worked for Sony Corporation of Japan for over two years, I know when I see a good book on personal conduct for foreign women. This is it." -Michelle L. Long

176 pp, 5.5 x 8.5", paper
ISBN 1-880656-04-3, $9.95


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The only book to look at the uniquely delicate situation that confronts every Western businesswoman, whether traveling to Japan or meeting Japanese clients at her home office. Using real-life anecdotes, cultural explanations, and extensive lists of tactics and dos and don'ts, Doing Business with Japanese Men tells women how to quickly establish their authority and work effectively. Included are practical discussions of preparation, meeting protocol, socializing, and gift giving, as well as tips on wardrobe, make-up, special health and safety concerns, and fending off unwanted attention.

Christalyn Brannen is president of The Brannen Group, a cross-cultural business consulting firm in Oakland, California, and is author of Going to Japan on Business. Tracey Wilen works on joint ventures for Cisco Systems and is co-author of Asia for Women on Business.


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